Relationship marketing is a form of marketing developed from direct response marketing campaigns conducted in the 1960's and 1980's which emphasizes ...

Relationship Marketing guarantees performance, measurable results and a return on investment or ROI.

Relationship Marketing techniques explained; measure, manage customer retention.

Calculating Lifetime Value (LTV); teaches relationship marketing techniques, offers popular book w/ free software. Measure and manage customer retention!

Amazon.com: Relationship Marketing: Successful Strategies For The Age Of The Customer: Regis Mckenna: Books.

Amazon.com: Relationship Marketing: New Strategies, Techniques and Technologies to Win the Customers You Want and Keep Them Forever: Ian H. Gordon: Books.

Join #1 CRM News portal for human resources issues on Customer Relationship Management and Marketing. It covers CRM, eCRM, ERM, PRM, Call Centers, ...

Join #1 CRM Resource for Customer Relationship Management and Marketing. Read and download research reports, articles, papers and case studies for Email ...

Customer relationships are key to your marketing strategy. Use these resources to learn why it is important and how you can improve the service you provide ...

There are different methods when it comes to marketing. This includes direct marketing, relationship marketing, advertising, public relations, ...

Summary, forum, tips and full explanation of Relationship Marketing (Levitt). Build continuing relationships between the organization and its customers.

The Customer Relationship Management (P.CRM) Certification Program is an intensive training workshop designed to give participants the knowledge and tools ...

E-mail Marketing as a Relationship Strategy is a guide for combining leading customer relationship strategies with the best practices within e-mail ...

Relationship marketing is the process of attracting, maintaining, and enhancing relationships with key people.2 This marketing process applies to Extension ...

I want to introduce you to Relationship Marketing and show you how you can use e-mail ... Relationship Marketing, in addition to emphasizing keeping current ...

that they are using a relationship marketing strategy, this has not resulted in ... First, the foundations of relationship marketing strategy are presented. ...

Our imaginations like to run wild. Here's some of our free-range thinking. ©2007 RTC Relationship Marketing. All rights reserved. ...

Small design and development shops can implement relationship marketing for little cost - and no hassle. How? Claudia explains all in this quick, ...

Libraries Need Relationship Marketing - mutual interest marketing concept, embraced by many companies, also needed by libraries from Information Outlook in ...

Education and Software for Relationship Marketing, Seminars recommended business books and effective marketing articles.